Archive for the ‘About Us’ Category

A panel presentation on Enhance Your Business with Links and Friends: “Online Social Media and You” sponsored by the German-American Chamber of Commerce – Philadelphia will be at The Hub in the Cira Center across the street from the 30th Street Amtrak Station in Philadelphia.

Date: Tuesday, April 27, 2010
Time: 5:00 to 7:30 PM

Our Gerry Elman will join Kayte Connelly (President of Best Principled Solutions, LLC) and Kelly Phillips Erb (The Erb Law Firm P.C.) on a panel moderated by Vivian Isaak (Magnum Group, Inc.).

Some of the topics to be covered:

LinkedIn

• Keys to creating a business presence on LinkedIn
• How to craft an effective social network
• Why is LinkedIn working for others and what are they accomplishing?
• How do I create meaningful conversations online?
• How do I target key individuals without scaring them? Or worse, spamming?

Blogging

• Where content is king: making a blog that isn’t just blah.
• Paid platforms versus free: how much should it take to get started?
• Finding your target audience
• Making your pitch
• Building your readership
• Turning readers into clients

Twitter

• Tweets and Hoots – instant gratification from teensy messages
• Why Twitter works for business
• Promoting yourself in 140 characters or less
• The power of the “retweet” – spreading your message

And More

How about a Facebook Page for your business?  Your customers will soon become Fans.
Not only for news junkies: online networking via Wall Street Journal, New York Times & Huffington Post.
What’s next? Are Ning, Digg and Google Buzz for you?
Smartphones with GPS: Going local on the World Wide Web.

We’re proud to announce that patent attorney Jerome R. Smith, Jr. has joined us at Elman Technology Law. Read his biosketch here.

Gerry Elman, who’s also the webmaster for the Stanford Club of Philadelphia, has recently been recruited to serve as a regular blogger at the Stanford Alumni Association’s new site called “What to Read.”

Gerry’s first posting there is about Paul Levinson’s time-travel novel The Plot to Save Socrates.

C’mon over, visit, and leave a Comment.